AUTO1
Europe Mixed B2B/B2C
Regions
1 market
Access
dealers
Auction Type
direct purchase; auction elements
Europe's leading digital automotive platform operating B2B (AUTO1.com) and B2C (Autohero) channels with pan-European logistics network.
Last updated: February 2, 2026
At a Glance
| Regions Served | Germany and 30+ European countries |
| Vehicle Types | cars |
| Auction Format | direct purchase; auction elements |
| Platform Type | Mixed B2B/B2C |
| Access Requirements | dealers |
Buyer Information
Who Can Register
dealers (B2B); consumers (via Autohero B2C)
Onboarding Requirements
dealer registration for B2B; standard registration for B2C
Fees & Payment
transaction-based; info not fully public
Seller Information
Who Can Sell
dealers; private sellers (via Wirkaufendeinauto.de)
Vehicle Types Accepted
cars
Seller Requirements
dealer registration for B2B; standard registration for B2C
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